Every feature, in detail
One platform for every channel, every automation and every conversion — all included, no add-on tax.
Omnichannel
Meet customers wherever they chat — one inbox for every channel.
8 built-in tools
WhatsApp Business API
Native official messaging via Zavu or Msg91.
Instagram DM
Send and receive DMs through the Meta Graph API.
Telegram bots
Run the same flows on the Telegram Bot API.
Website chat widget
Embed a lightweight JS widget on any site.
SMS fallback
Reach contacts over SMS when chat isn’t available.
Email via Resend
Transactional and campaign email, built in.
Unified team inbox
One inbox across channels with human handoff.
Trackable QR codes
Open a pre-filled chat and count every scan.
No-code automation
Design conversations and journeys visually — no developers required.
8 built-in tools
Flow builder
Drag-drop menus, buttons, conditions and formulas.
Visual journey map
See and connect every event, flow, sequence and tag.
Drip sequences
Timed message series that auto-stop on reply.
Auto-tag rules
Tag on any keyword, reply or flow completion.
Automations
Re-engagement, review asks and payment reminders.
A/B experiments
Split-test message variants and pick the winner.
1-click journey templates
Install complete, pre-wired journeys instantly.
Event bus
Flows emit and listen — one event fans out to many.
Audience & CRM
A living customer database that segments and enriches itself.
6 built-in tools
Contacts
Profiles, metadata, source tracking and opt-out state.
Contact lists
Color-coded groups with optional dynamic rules.
Live segments
Dynamic cohorts by tag, source, event or date.
Knowledge base
Categorized Q&A that powers AI bot answers.
Media library
Reusable images and documents for flows & campaigns.
Product catalog
Inventory with prices, SKUs, images and currencies.
Campaigns at scale
Broadcast to the right people, always within policy.
4 built-in tools
Broadcast campaigns
Blast a static list or a live segment that resolves at launch.
WhatsApp templates
Approval workflow for messaging outside the 24h window.
Media cards
Branded visual cards triggered by events or replies.
Scheduling & triggers
Send now, schedule, or fire from a webhook.
AI agents
Context-aware replies grounded in your own knowledge.
4 built-in tools
AI responses
Powered by Claude, OpenAI GPT-4o or Kimi.
RAG knowledge
Answers grounded in your knowledge base via embeddings.
Web scraping
Pull website content straight into the knowledge base.
Credits or BYOK
Use bundled AI credits or bring your own API key.
Commerce & payments
Take money in the conversation and keep the books clean.
3 built-in tools
In-chat payments
Razorpay, Stripe, PhonePe & CashFree — flow advances on capture.
Branded invoices
Generate tax-ready invoices with PDF export.
Credits & quota
Buy packs, track usage and watch your plan limits.
Integrations & platform
Wire anything that speaks HTTP into your conversations.
6 built-in tools
Open REST API
A versioned v1 API to drive flows, contacts and events.
Webhooks
Every booking, payment and scan fires a webhook — with retries.
Two-way Briefer sync
Bookings, invoices, quotes & signatures trigger journeys.
Secure multi-tenant
Row-level isolation, encrypted credentials and audit logs.
Team & roles
Invite operators, set reply rights and module access.
Link tracking
Consent-based click tracking, GDPR & India DPDP ready.
Analytics
Full observability from first scan to closed loop.
4 built-in tools
Dashboard
Key metrics, bot status and recent conversations at a glance.
Live event log
Watch bookings, payments, scans and flows stream in real time.
Campaign & flow stats
Delivery, replies and conversion across every send.
QR scan analytics
Count scans from print to packaging, per code.
43+
Built-in features
8
Categories
6
Live channels
₹0
Per-feature add-ons
All of it, in one platform
No add-ons, no per-feature pricing — every capability is included from day one.
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